May 22, 2018
Wade’s guest today is Peter Ajemian, of Soja Mind/Body — a physical fitness studio in Berkeley, California. The Soja studio is really more of a “playground” in martial arts — you don’t learn a certain style, but instead, they offer a variety of courses ranging from traditional self-defense to yoga and Tai Chi. They also offer classes to a range of ages; adults, children, and seniors. The combination of elements makes for a very unique environment — very different from your traditional martial arts studio!
Peter has studied martial arts for over thirty years — styles ranging from Brazilian Jiu Jitsu, Wing Tsun, Systema, even White Crane Silat. He also studied multiple styles of Yoga and dance!
This episode, Wade and Peter talk about the premise behind Peter’s non-traditional, martial arts studio, Soja; how his training in the martial arts has impacted his personal and professional life; his predictions and hopes for the future of martial arts; and the special bits and pieces that make Soja, Soja.
[:39] About Wade’s guest today, Peter Ajemian of Soja Mind/Body.
[1:37] What does Soja mean and where did that name come from?
[2:32] Peter’s background in the martial arts and his original motivation to get started.
[5:24] The premise behind Soja studios.
[6:45] How the sense of community at a studio truly makes it a successful business practice.
[7:54] How Peter’s training in the martial arts has impacted his personal and professional life.
[11:13] How Peter sees martial arts developing in the future and how he’s interested in seeing it change.
[16:50] How Peter incorporates children classes in his studio.
[19:31] What is Peter’s “elevator pitch” for Soja?
[20:26] Where to learn more about Peter’s studio.
[23:53] Peter’s last thoughts and recommendations.
Peter Ajemian’s Links:
Mentioned in this Episode: